The tooth encounter......

I was happily enjoying my late-night cuppa noodles while watching a movie, when I bit something hard, so hard that it almost felt like my jaw bone was about to crack and my tooth dislocated. I almost jumped out of my skin when I found it was a tooth that was in my cup noodles.  At first, I was not so sure of what it was, but the reddish brown blood-like stains in the crevices sure made it look like human tooth. I felt nauseated I almost threw up on the spot. The thought of having a tooth inside your mouth, not your own, but someones else’s.  It’s totally gross you have absolutely no idea.

 I was infuriated. The fact that the product was of a brand I so loved and trusted for years made it even more disturbing. First, I thought of bombarding it on facebook  and tell the whole world not to ever buy the product again. But then, before I resorted to such bootless act, I decided to do something more clever. Morever, since I was having customer relationship management as one of the topic for  my marketing management project, I thought it would help me gain some insights.

So, I promptly picked up my phone and dialled the number that was on the package. I had to wait while they put me on hold for what seemed like forever and after they transferred my call several times, a lady answered the phone. She asked me the product detail, the number and from where I purchased the product. She asked me whether I was sure it was a tooth or could it  be something else. She said I need to confirm it first from a certified dentist that it was truly a tooth if I wanted to claim any compensation or refund. Then, I will have to mail them with a photo of that tooth, along with that confirmation from the dentist, the product details etc etc. Also, I would need to write a mail to them if I wanted to file a complaint, and that they would reimburse the shipping charge and that I would get refunds as soon as they received all formalities from me. She went on and on about what needs to be done. Since I was already having a rather hectic  schedule with my exams coming up the week ahead, I knew I wouldn't have the time to search around town for dentists who would approve my unknown human tooth. So, I decided to do them a favour by cutting the conversation by a “thank you, I will get back to you ” and then end the call. 

I knew in some places people sue for millions in such cases. I don’t really want a compensation or refund. I just want to eat tasty, hygienic noodles while watching my movie. One thing’s for sure I won’t ever buy their products again. I just hope they won't repeat such mistakes again. With such big brand like theirs, it is truly unexpected. So, I kept my phone, put my earphones back and went back to the movie, when my phone beeped, with the message,” Thank you for contacting us. Were you satisfied with the interaction? Pls reply yes or no to help us serve you better ”.